Privacy Policy

Last updated: September 27, 2026

Wildly for You, a DBA of Beauty & the Badge Wood Co. (“Wildly for You,” “we,” “us,” or “our”), operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you with a curated shopping experience (the “Services”).

Wildly for You is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, process, and disclose your personal information when you visit or use our website, make a purchase or other transaction through the Services, or otherwise communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy regarding the collection, processing, or disclosure of personal information, this Privacy Policy controls.

Please read this Privacy Policy carefully. By accessing or using the Services, you acknowledge that you have read and understand the collection, use, processing, and disclosure of information described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term “personal information,” we mean information that identifies you or can reasonably be linked to you or another person.

Personal information does not include information collected anonymously or information that has been de-identified so that it cannot reasonably identify or be linked to you.

Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information:

• Contact information, including your name, address, billing address, shipping address, phone number, and email address.

• Financial and payment information, including payment card information, payment details, transaction information, form of payment, and payment confirmation.

• Account information, including your username, password, preferences, and settings if you create or use an account.

• Transaction information, including products you view, place in your cart, purchase, return, exchange, or cancel, as well as information about previous transactions.

• Communications with us, including information you provide when contacting us with questions, customer-service requests, order information, artwork, personalization details, or other inquiries.

• Device information, including information about your device, browser, network connection, IP address, and other identifiers.

• Usage information, including information about how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information from the following sources:

• Directly from you, including when you create an account, place an order, submit personalization or artwork, visit or use the Services, communicate with us, or otherwise provide information to us.

• Automatically through the Services, including information collected from your device when you visit or use our website and information collected through cookies and similar technologies.

• From our service providers, including companies that provide technology, payment processing, shipping, analytics, customer support, and other services on our behalf.

• From Shopify and our other business partners or third parties, where permitted by applicable law.

How We Use Your Personal Information

Depending on how you interact with us and which Services you use, we may use personal information for the following purposes:

Providing and Improving the Services

We use personal information to provide the Services and fulfill our obligations to you. This may include processing payments, fulfilling orders, arranging shipping, processing returns or exchanges, maintaining customer accounts, providing order notifications, remembering preferences, providing customer support, and improving the shopping experience.

For custom or personalized products, we may also use information you provide, such as names, numbers, artwork, images, team information, or other customization details, to produce and fulfill your order.

Marketing and Advertising

We may use personal information for marketing and promotional purposes, such as sending marketing or promotional communications by email and displaying advertisements for products or Services.

Where applicable, marketing may be based on products you previously viewed, purchased, or placed in your cart and other interactions with the Services.

You may unsubscribe from promotional emails using the unsubscribe option included in those communications.

Security and Fraud Prevention

We may use personal information to authenticate accounts, provide a secure shopping and payment experience, detect or investigate fraudulent, illegal, unsafe, or malicious activity, protect our customers and business, and secure the Services.

If you create an account, you are responsible for keeping your account credentials secure.

Communicating With You

We use personal information to communicate with you about orders, answer questions, provide customer support, address concerns, and maintain our business relationship with you.

Legal and Regulatory Purposes

We may use personal information to comply with applicable laws and legal obligations, respond to valid legal processes or government requests, investigate or participate in legal proceedings, and enforce or investigate potential violations of our terms and policies.

How We Disclose Personal Information

In certain circumstances, we may disclose personal information to third parties for legitimate business purposes and as otherwise permitted or required by applicable law.

This may include:

• Shopify and service providers that perform services on our behalf, such as website hosting, payment processing, IT services, data analytics, customer support, fulfillment, and shipping.

• Business and marketing partners that assist us with marketing, advertising, and related services.

• Shipping and fulfillment providers when necessary to fulfill and deliver your order.

• Third parties you direct us to interact with, or when you otherwise consent to the disclosure.

• Affiliates or related businesses, where applicable.

• Government agencies, law enforcement, courts, or other parties when disclosure is reasonably necessary to comply with applicable law, respond to valid legal requests, enforce our terms or policies, protect our rights or property, prevent fraud, or protect the rights and safety of customers or others.

• Parties involved in a business transaction, such as a merger, acquisition, financing, reorganization, sale of assets, or bankruptcy.

Depending on where you reside, you may have the right to opt out of certain uses of your personal information for targeted advertising or other activities defined as a “sale” or “sharing” under applicable privacy laws.

Where applicable, you may exercise these rights through Shopify’s Privacy Portal.

Relationship With Shopify

Our online store is hosted and powered by Shopify.

Shopify collects and processes personal information regarding your access to and use of the Services in order to provide and improve its platform and related services.

Information submitted through our store may be transmitted to and processed by Shopify and other service providers, including providers located outside the country in which you reside.

We may also use Shopify features that incorporate information obtained from interactions with our store, Shopify, and other merchants. In circumstances where Shopify independently determines how personal information is processed, Shopify is responsible for that processing and for responding to applicable privacy requests relating to that processing.

For more information about how Shopify handles personal information, please review the Shopify Consumer Privacy Policy.

Depending on where you live, you may also exercise certain privacy rights through the Shopify Privacy Portal.

Third-Party Websites and Links

The Services may contain links to websites or online platforms operated by third parties.

If you follow a link to a website or service not controlled by us, you should review that third party’s privacy and security policies and other applicable terms.

We are not responsible for the privacy, security, accuracy, or practices of third-party websites or services.

Information you voluntarily provide through public or semi-public platforms, including social-media platforms, may be visible to other users and may be used by third parties.

Our inclusion of a third-party link does not necessarily constitute an endorsement of that third party or its content.

Children’s Data

The Services are not intended for use by children, and we do not knowingly collect personal information directly from children under the age of majority applicable in their jurisdiction.

If you are a parent or guardian and believe a child has provided us with personal information, please contact us using the information provided below to request deletion of that information.

As of the effective date of this Privacy Policy, we do not have actual knowledge that we “sell” or “share,” as those terms may be defined under applicable law, personal information belonging to individuals under 16 years of age.

Security and Retention of Your Information

We take reasonable measures intended to protect personal information. However, no security system or method of transmitting information over the internet is completely secure, and we cannot guarantee absolute security.

Please avoid sending sensitive or confidential information through unsecured communication channels.

How long we retain personal information depends on several factors, including whether the information is needed to fulfill orders, maintain accounts, provide the Services, comply with legal obligations, resolve disputes, prevent fraud, or enforce agreements and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights regarding your personal information.

These rights are not absolute and may apply only in certain circumstances. We may decline or limit a request when permitted or required by applicable law.

Right to Access or Know

You may have the right to request information about the personal information we maintain about you.

Right to Delete

You may have the right to request deletion of certain personal information we maintain about you.

Right to Correct

You may have the right to request correction of inaccurate personal information.

Right to Data Portability

You may have the right to receive a copy of certain personal information and, in some circumstances, request that it be transferred to another party.

Right to Opt Out of Sale, Sharing, or Targeted Advertising

Depending on where you reside, you may have the right to opt out of certain processing considered a “sale,” “sharing,” or use of personal information for targeted advertising under applicable privacy laws.

Where applicable, you may exercise these rights through Shopify’s Privacy Portal.

If you visit our website with a recognized Global Privacy Control opt-out preference signal enabled, Shopify may treat that signal as an opt-out request for the browser or device being used where required by applicable law.

For more information about Global Privacy Control, visit the Global Privacy Control website.

Other than recognized privacy preference signals required by applicable law, we may not respond to other “Do Not Track” signals sent by a browser or device.

Managing Communication Preferences

You may unsubscribe from promotional emails at any time by using the unsubscribe option included in our marketing emails.

Even if you unsubscribe from promotional communications, we may still send non-promotional communications relating to your orders, transactions, account, customer-service requests, or other business matters.

Exercising Your Privacy Rights

You may exercise applicable privacy rights where indicated through the Services or by contacting us using the contact information below.

Depending on the nature of your request and applicable law, we may need to verify your identity before processing the request.

Where permitted by applicable law, you may designate an authorized agent to submit certain requests on your behalf. We may require appropriate proof that the agent has been authorized to act for you and may require you to verify your identity directly with us.

We will respond to valid privacy requests within the time required by applicable law.

We will not discriminate against you for exercising applicable privacy rights.

Complaints

If you have a complaint or concern about how we process your personal information, please contact us using the information provided below.

Depending on where you live, you may also have the right to appeal a decision regarding a privacy request or submit a complaint to an applicable data-protection or regulatory authority.

International Transfers

Personal information may be transferred, stored, or processed outside the country in which you reside.

Where required by applicable law, international transfers of personal information will rely on recognized transfer mechanisms or other lawful bases for transferring personal information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, Services, practices, technology, legal requirements, or other operational reasons.

When appropriate, we will update the “Last updated” date at the top of this Privacy Policy and provide any additional notice required by applicable law.

Contact Us

If you have questions about our privacy practices, this Privacy Policy, or would like to exercise an applicable privacy right, please contact us:

Wildly for You
a DBA of Beauty & the Badge Wood Co.
3888 Saratoga Court
Fulton, Missouri 65251
United States

Email: wildlyforyou@gmail.com